Hello,
I’m Bianca.
I'm a Senior Art Director, Illustrator, and Fine Artist based in Germany.
Illustration
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Branding & Visual Identity
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Packaging Design
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Creative Concepts
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Editorial Design
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Illustration ✳︎ Branding & Visual Identity ✳︎ Packaging Design ✳︎ Creative Concepts ✳︎ Editorial Design ✳︎
This portfolio features a selection of client and personal work across branding, illustration, and art direction. I partner with independent clients, publishers, studios, agencies, and brands on projects that value thoughtful design and strong visual storytelling.
With over six years of agency experience, I’ve developed a flexible and collaborative way of working, while always keeping a close eye on the details. I like to understand the idea, the context, and the people behind a project, and let those things guide the work.
Services & Process
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I work across art direction, branding and visual identity, illustration, and concept development. Projects range from editorial and packaging to campaigns, independent commissions, and personal pieces.
Some collaborations are clearly defined from the start, others begin as a rough idea or a small request. Both are welcome. I’m just as happy developing a full visual system as I am working on something more contained or experimental.
You’re unsure whether your project fits? Feel free to reach out.
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Every project starts with a conversation. You might come in with a clear vision, or just a loose idea and I want to make sure to take the time to find the right direction together.
From there I work concept-first. I like to focus on building a strong foundation before moving into design or illustration.
The process itself stays flexible depending on the project and scope and I’m always happy to adjust my workflow accordingly.
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I approach the topic of generative AI with an ethical and extremely critical mindset. While I stay up to date on the development of AI tools and make use of them in professional contexts when required by agencies or clients, I’m transparent about their use and like to discuss the necessity openly.
My illustrations and personal pieces remain rooted in human authorship and intention. I choose not to use AI in my creative process because, for me, the making is just as important as the final outcome. I believe in taking the time to develop an idea, experiment and allow myself to make (and learn from) mistakes rather than outsourcing that process to a machine.